{"product_id":"9781032621319","title":"The Psychology of Advertising (4TH)","description":"\u003cp\u003eThe book offers a comprehensive overview of theory and research in consumer psychology, exploring how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":45439317278799,"sku":"00000_00000_00000_00000","price":7000.0,"currency_code":"TWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/9174\/2287\/files\/9781032621319-1.jpg?v=1780443806","url":"https:\/\/kinokuniya.com.tw\/en\/products\/9781032621319","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}