{"product_id":"9780226505244","title":"Selfishness, Altruism, and Rationality","description":"\u003cp\u003eWhy do we volunteer time? Why do we contribute money? Why, even, do we vote, if the effect of a single vote is negligible? Rationality-based microeconomic models are hard-pressed to explain such social behavior, but Howard Margolis proposes a solution. He suggests that within each person there are two selves, one selfish and the other group-oriented, and that the individual follows a Darwinian rule for allocating resources between those two selves. \u003c\/p\u003e\n\n\u003cp\u003e\"Howard Margolis's intriguing ideas . . . provide an alternative to the crude models of rational choice that have dominated economics and political science for too long.\"—Times Literary Supplement\u003c\/p\u003e","brand":"University of Chicago Press","offers":[{"title":"Default Title","offer_id":45371685175375,"sku":"00000_00000_00000_00000","price":1295.0,"currency_code":"TWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/9174\/2287\/files\/9780226505244-1.jpg?v=1784952584","url":"https:\/\/kinokuniya.com.tw\/ja\/products\/9780226505244","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}