{"product_id":"9780367870171","title":"Brands : Interdisciplinary Perspectives (Routledge Interpretive Marketing Research)","description":"\u003cp\u003eJonathan Schroeder brings together a curated selection of papers on brands and branding, originally published in the interdisciplinary journal Consumption Markets and Culture. Organised into four perspectives - cultural, corporate, consumer, and critical – each section contextualised by a new introduction from leading brand scholars. This\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":45397679603791,"sku":"00000_00000_00000_00000","price":2205.0,"currency_code":"TWD","in_stock":true}],"url":"https:\/\/kinokuniya.com.tw\/products\/9780367870171","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}