{"product_id":"9780787945503","title":"Beyond Spin : The Power of Strategic Corporate Journalism (Jossey Bass Business and Management Series)","description":"\u003cp\u003eThrough the story of Silicon Graphics, this text demonstrates how corporate journalism can help companies weather sudden PR shocks and remain open, flexible, and innovative. It also describes the corporate communications system, strategy, and philosophy that helped the company face a major crisis.\u003c\/p\u003e","brand":"Jossey-Bass Inc Pub","offers":[{"title":"Default Title","offer_id":45384761409615,"sku":"00000_00000_00000_00000","price":1223.0,"currency_code":"TWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/9174\/2287\/files\/9780787945503-1.jpg?v=1784955676","url":"https:\/\/kinokuniya.com.tw\/products\/9780787945503","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}