{"product_id":"9780805856538","title":"Learning from Winners : How the ARF Ogilvy Award Winners Use Market Research to Create Advertising Success","description":"\u003cp\u003eDemonstrates how the best companies use the creative application of research, done up front, to produce the big ideas with significant impact on the market and on the people, employees, partners, retailers and customers. This title is intended for business executives looking for market strategy, consumer psychologists, teachers, students.\u003c\/p\u003e","brand":"Psychology Press","offers":[{"title":"Default Title","offer_id":46338874048591,"sku":"00000_00000_00000_00000","price":8190.0,"currency_code":"TWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/9174\/2287\/files\/9780805856538-1.jpg?v=1785664455","url":"https:\/\/kinokuniya.com.tw\/products\/9780805856538","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}