{"product_id":"9780899301563","title":"Managing the Media : Proactive Strategy for Better Business-Press Relations","description":"\u003cp\u003eEmphasizing the need for businesses to take a proactive approach to media relations, examines methods and techniques used by executives to develop successful press relations. This timely book advocates that business take a proactive approach to media relations to prevent biased treatment.\u003c\/p\u003e","brand":"Praeger Publishers Inc","offers":[{"title":"Default Title","offer_id":45382415548495,"sku":"00000_00000_00000_00000","price":2800.0,"currency_code":"TWD","in_stock":true}],"url":"https:\/\/kinokuniya.com.tw\/products\/9780899301563","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}