{"product_id":"9781032083230","title":"Place Branding : Connecting Tourist Experiences to Places","description":"\u003cp\u003ePlace branding as a field of research is still in a state of infancy. This book seeks to address this, offering a theory of place branding based on the tourist experience, keeping in mind the roles of stakeholders, both public and private organisations and DMOs in managing the place brand.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":45420611043407,"sku":"00000_00000_00000_00000","price":2205.0,"currency_code":"TWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/9174\/2287\/files\/9781032083230-1.jpg?v=1780441041","url":"https:\/\/kinokuniya.com.tw\/products\/9781032083230","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}