{"product_id":"9781138630116","title":"The Development of Scientific Marketing in the Twentieth Century : Research for Sales in the Pharmaceutical Industry (Studies for the Society for the Social History of Medicine)","description":"\u003cp\u003eThe global pharmaceutical industry is currently estimated to be worth $1 trillion. Contributors chart the rise of scientific marketing within the industry from 1920-1980. This is the first comprehensive study into pharmaceutical marketing, demonstrating that many new techniques were actually developed in Europe before being exported to America.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":45416857337935,"sku":"00000_00000_00000_00000","price":3325.0,"currency_code":"TWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/9174\/2287\/files\/9781138630116-1.jpg?v=1780452896","url":"https:\/\/kinokuniya.com.tw\/products\/9781138630116","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}