{"product_id":"9781799832010","title":"Handbook of Research on New Media Applications in Public Relations and Advertising","description":"\u003cp\u003eProvides vital research on the application of new media tools for running successful public relations and advertising campaigns. The book highlights a range of relevant topics, including digital advertising, online behaviour, and social networking.\u003c\/p\u003e","brand":"Business Science Reference","offers":[{"title":"Default Title","offer_id":45580477825103,"sku":"00000_00000_00000_00000","price":10325.0,"currency_code":"TWD","in_stock":true}],"url":"https:\/\/kinokuniya.com.tw\/products\/9781799832010","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}