{"product_id":"9783486588897","title":"Faires Management und Marketing","description":"\u003cbr\u003eThis book examines the conflict between a short-term profit orientation versus long-term credibility and social responsibility. It looks at current trends and conditions as well as customer-centered practice to find benchmarks for corporate behavior. The production of natural and healthy products and services is presented within the scope of a holistic management approach that aims to assure long-term corporate success.\u003cbr\u003e \u003cp\u003e\u003cstrong\u003eProf. Dr. Knut Wiesner\u003c\/strong\u003e (Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt) \u003c\/p\u003e","brand":"Oldenbourg","offers":[{"title":"Default Title","offer_id":45529911656527,"sku":"00000_00000_00000_00000","price":2205.0,"currency_code":"TWD","in_stock":true}],"url":"https:\/\/kinokuniya.com.tw\/products\/9783486588897","provider":"Books Kinokuniya Taiwan","version":"1.0","type":"link"}