This book presents one of the two collections of papers from the 12th International Conference on Tourism and Hospitality (ICT 2023), hosted by Jinan University, China, from November 3 to 5, 2023. Delving into the subject with a blend of scholarly rigor and practical insight, it provides a fresh outlook on how digital intelligence is reshaping the tourism landscape. Through the lens of interdisciplinary exploration, this book showcases pioneering strategies and real-world case studies, bridging the gap between demand and supply, and illuminating the path toward a more interconnected and intelligent future for the tourism sector. Its contents introduce emerging topics such as virtual reality tourism, cyber pilgrimage, smart tourism city construction, and large language models, tailored to cater to the needs of researchers, practitioners, and students alike.
This book presents one of the two collections of papers from the 12th International Conference on Tourism and Hospitality (ICT 2023), hosted by Jinan University, China, from November 3 to 5, 2023.
