Among our greatest leaders are those driven by impulses they cannot completely control - by lust. Lust is not, however, an abstraction, it has definition. Definition that, given the impact of leaders who lust, is essential to extract. This book identifies six types of lust with which leaders are linked: 1. Power: the ceaseless craving to control. 2. Money: the limitless desire to accrue great wealth. 3. Sex: the constant hunt for sexual gratification. 4. Success: the unstoppable need to achieve. 5. Legitimacy: the tireless claim to identity and equity. 6. Legacy: the endless quest to leave a permanent imprint. Each of the core chapters focuses on different lusts and features a cast of characters who bring lust to life. In the real world leaders who lust can and often do have an enduring impact. This book therefore is counterintuitive - it focuses not on moderation, but on immoderation.
Academic research on the psychology of leadership is presented in jargon-free language to highlight the traits, behaviours, and motivations of leaders who lust. This book outlines what lust is: how, where, and when it is manifested in leaders particularly, and what lessons can be learned by leaders and followers alike.
