Analysing Quantitative Data for Business and Management Students (Mastering Business Research Methods)

5,250 TWD
KPC會員價
4,725
English

產品說明

In Analysing Quantitative Data, Charles A. Scherbaum and Kristen M. Shockley guide the reader through Understanding Quantitative Data Analysis, Basic Components of Quantitative Data Analysis, Conducting Quantitative Data Analysis, Examples of Quantitative Data Analysis and Conclusions. An appendix contains Excel Formulas. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

This is an in-depth yet practical guide for Masters students on basic quantitative methods of analysis, covering the foundations through to the analysis.

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