Learn to manage supply chain activities with Wisner/Tan/Leong's "Principles of Supply Chain Management: A Balanced Approach," 7th Edition. The text discusses supply chain management from four perspectives: purchasing, operations, logistics and process integration. The approach varies from other books that focus on only one area. Updates highlight recent events with current resources that reflect opportunities and challenges with supply chains. This edition follows the natural flow through the supply chain of trading partners and examines how supply chain management impacts all areas and processes of the firm. Address real concerns in domestic and global supply chains as chapters demonstrate practical applications of supply chain management. Updated profiles and business examples demonstrate practices at work. MindTap digital resources are available to assist in mastering concepts.
